The HI Edge

Specialists in Driving Industry Innovation 
Like Never Before 

Vendor Performance Optimization

Insuring Efficiencies, Effectiveness & Increased Revenue Opportunity

Consumers, Patients, Caregivers, Healthcare Professionals

The HI Edge offers unique communications restructuring that maximizes vendor efficiencies and effectiveness.  

In effect, we reduce costs, increase ROI, increase sales, increase revenue opportunity.

We work directly with your vendors to insure communications programs fit your strategy, and processes are efficient and effective.

Our clients include some of the largest pharmaceutical companies in the world.

Innovations-Driven Behavior & Communications Architecture Strategists - Industry Thought Leaders

The HI Edge goes beyond standard benefit-based program communications.

Emotions count... a lot!

We retain more than 10,000 hours providing emotions-based strategy to all Healthcare Professionals and Consumer programs.  There few, if any, in the industry with this depth of experience.

Programs include NEW qPAC (Quadrant Prioritization and Characterization), Predisposition Modeling and Continuum-of-Change program that combine your internal analytics to create combined benefit-based and emotions programs.  

There's nothing like them in the industry, today.

NEW Launch

Selected for CaringCrowdSM Crowdfunding 

Powered by Johnson & Johnson 

For an Altruistic Program in Africa

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Robert Britting Sr, MBA, Nominated for Humanitarian of the Year by Healthcare Marketer's Exchange

Bob, Co-Founder of an altruistic endeavor called The African Institute for Medical Education (AIM) with Michael Kiyaga, CPA, has been nominated for Humanitarian of the Year.  

Bob along with Michael Kiyaga, and AIM advisors including Ugandan Ambassador Perezi Kamunanwire and the Health Minister, Dr. Bernard Kiwanuka, a number of Doctors and professionals from Uganda and pharmaceutical executives from the United States created one of the most advanced medical education systems on the African continent.

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